Nicola Jane Hobbs
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PSYCHOEDUCATION & SUPPORT FOR FITNESS PROFESSIONALS

All behaviour change comes from psychological change. We cannot change our behaviour until we learn how to work with our minds. 

The psychology of fitness

Working in the health and fitness space is fun, exciting and rewarding AND challenging, confusing and frustrating.​ 

The psychology of fitness is about giving you the mindset tools so that you can take care of your own mental wellbeing whilst supporting your clients to achieve their health and fitness goals.

Having worked in the fitness space for over a decade, I noticed a gap for evidenced-based, psychologically-informed education and mentorship that would give those working in the industry training and tools to help them navigate some of the common difficulties they come across in their work. 

These include:
  • The psychology of effective dieting
  • The psychology of emotional eating
  • The psychology of exercise motivation
  • The psychology of health behaviour change
  • The psychology of self-sabotage
  • The psychology of practitioner burnout 
  • The psychology of compassionate coaching

The role of eating and exercise psychology within the fitness industry is an emerging field. And, as a therapist, nutritionist and trainee sport psychologist specialising in eating and exercise psychology, I am excited to share the theories, therapies and psychological training tools that are widely used in the therapeutic and high performance environments I work in with passionate practitioners working in the health and fitness space. 

My hope is that through consultancy, psychoeducation and mentorship, I can contribute to the evolution of a more psychologically-informed fitness industry, where practitioners understand the power of psychology in helping clients to reach their goals, as well as giving them the tools to experience less stress and more joy in their own lives. 

Mentorship for health & fitness practitioners

Working in the health and fitness industry means we're constantly juggling building our business and taking care of our clients, with improving our health, deepening our relationships and finding the time to pursue hobbies that we enjoy.

Sometimes this feels fun. But often, it feels stressful, exhausting and overwhelming. And this stress can have lasting negative effects on our motivation, mental health, relationships and careers. 

My goal with mentorship is to give you the support and psychological tools to become a psychologically-informed practitioner, so that you can take care of your own mental wellbeing whilst building a business you love.

Mentorship is an opportunity for you to both educate and empower yourself. By learning the mindset skills to reduce stress, progress towards your goals and break free from limiting beliefs and destructive patterns, you can awaken your potential in all areas of your life.

Mentorship is focussed on more than building a successful business, it is also about cultivating the necessary psychological understandings and mindset skills to feel and perform your best, and build a rich and meaningful life.

Mentorships is for anyone on the path to personal growth. It is for those who are willing to invest in themselves and their personal development (alongside any business development mentorships or courses you may also be investing in. Please note this mentorship focusses on personal development as a health fitness practitioner, rather than business development. If you would like to focus on business mentorship, please let me know and I can offer recommendations). 

How does mentorship work?

Mentorship is client-led. This means that we focus on the personal blocks and barriers you are experiencing. This may include common challenges that are showing up in clients such as emotional eating and lack of motivation, and difficulties you are having with clients such as setting boundaries and charging your worth, as well as supporting you with anything you are struggling with outside of work – self-doubt, anxiety, imposter syndrome, disordered eating and relationship issues.

​I offer both 121 mentorship for individuals who would like psychological support, education and training, and group mentorship which is designed for managers or leaders who would like to invest in their team of coaches, and support them in becoming more psychologically-informed. 

Apply for mentorship

Consultancy for health & fitness businesses

There are very few sport and exercise psychologists working within the health and fitness space. This means, that whilst the industry has come a long way in nurturing evidenced-based practitioners when it comes to nutrition and exercise, there is a lack of education and training around the psychology of eating, exercise and behaviour change. 

Ultimately, if we want to build effective businesses and help clients get the best results they can, we have to know how to work with the mind. 

Through my consultancy services, I get to work with some of the best thought leaders and most forward thinking businesses in the health and fitness space.

My consultancy services include:
  • Designing psychologically-informed course curriculums
  • Delivering psychoeducation to coaches and clients in-person and online
  • Presenting at conferences
  • Offering psychological and therapeutic support to existing communities (such as those offering training in nutrition and business)
  • Providing a confidential space for industry leaders to get support

I love connecting with passionate practitioners and leaders in the fitness space, so please get in touch if you'd like to find out more about my consultancy services (or just to have a chat about all things psychology!).  
Find out more

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 © Nicola Jane Hobbs 2017
Author photo: Glen Burrows
​Line Drawings: NGUPAKATI – PNGTREE.com

  • Home
  • About
  • Books
  • Coaching & Counselling
    • For fitness pros
    • For individuals
    • For teams
  • Newsletter
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